Your Wowser score
Your headline metric for AI visibility
One number that combines mentions, position and citations into a commercial read on AI visibility.
What feeds the score
Mentions
78.3%
How often AI names your brand in its answers. If shoppers aren't hearing about you, they aren't buying from you.
Average position
86.7%
Where you rank when AI lists options. Top three gets considered. Everywhere else gets ignored.
Citations
52%
When AI links to your store or product, that's a path to purchase. Track them like high-intent traffic, because that's what they are.
What's your brand's score?
Run prompts across every model

Plans that grow with your brand.
Prompt limits apply across all brands and projects in your workspace. Every plan includes daily prompt runs. Higher tiers unlock more LLMs.
or £990/year, save £198
For solo founders and small DTC brands establishing a baseline. Track how ChatGPT mentions your brand and start showing up in AI answers.
- 1 project
- Up to 50 active prompts
- ChatGPT only
or £2,500/year, save £500
For brands serious about AI search. Compare two models per prompt to see visibility, competitor wins, and citations.
- 2 projects
- Up to 100 active prompts
- Select 2 LLMs per prompt
or £7,500/year, save £1,500
For ambitious brands and growing agencies who need full coverage. Pick up to four major LLMs per prompt.
- 5 projects
- Up to 250 active prompts
- Select up to 4 LLMs per prompt
Answer Engine Optimisation (AEO)
is the new SEO.
Read our AEO guideFAQs
Common questions below. For the full list, see all FAQs.

