AI surfaces we track
Wowser runs your prompts across the major consumer assistants your workspace is entitled to, so you compare apples to apples, not a single hidden proxy score.
Model availability follows your plan (see pricing). Starter focuses on core assistants; Growth and Scale add broader coverage so you can compare visibility across surfaces.
ChatGPT
Broad consumer reach through conversational answers and lists. Wowser runs your prompts against ChatGPT where your plan includes it, so you can see mention rate, list position, and citation-style links back to your store.
Claude
Often used for longer, structured replies. Tracking Claude alongside ChatGPT helps you spot gaps where one assistant recommends competitors but the other does not.
Perplexity
Search-style answers with visible sources. Citations and URLs matter here: Wowser surfaces when your PDPs or collections appear as references.
Gemini
Google’s assistant experience continues to evolve. When enabled on your plan, Gemini runs give you another lens on how your brand and SKUs are described in answers.
Prompts and iteration
Pair per-model results with prompt tips and the workflow in how Wowser works. For terminology across search and AI discovery, read AEO, GEO & SEO.