How Wowser works

1. Organise by project

Each project ties prompts to the brands and products you care about. Limits apply per workspace across projects; see pricing for current caps.

2. Create prompts your shoppers actually ask

Write prompts manually, upload a CSV for bulk import, or generate drafts with AI, then choose which models should answer on each run. Starter plans focus on core assistant coverage; Growth and Scale unlock the full set of supported models (see pricing).

3. Run across major consumer AI assistants

Wowser executes your prompts against the assistants your plan includes, so you see how ChatGPT, Claude, Perplexity, Gemini (where enabled), and similar surfaces talk about your store, not a single proxy score from one provider. See AI surfaces we track for how each family shows up in runs.

4. Measure visibility like performance marketing

The dashboard brings together Wowser score, mention rate, average position when your brand appears in lists, and citation-style links to your site when models reference URLs in answers. Use it to prioritise catalogue copy, partnerships, and prompt coverage.

5. Dig into history and runs

Review past runs, drill into answers, and iterate prompts where competitors pull ahead. Built for merchants and growth teams, not weeks-long BI projects.

Ready to try it? Sign up or read how Wowser fits Shopify stores.